On Strong Missions, the North Star and Funding

Let’s face it. Funding for nonprofit charitable work has gotten tight. That’s not to say that there isn’t still a large pool of funding out there for the RIGHT nonprofits, doing the RIGHT work at the RIGHT time, based on the clear priorities of selected funders.

According to the Chronicle of Philanthropy, in 2010 grantmaking foundations gave an estimated $45.7 billion, while independent and family foundations — which represent the vast majority of U.S. foundations — reduced their giving by less than 1 percent to $32.5 billion in 2010. Corporate foundation giving remained basically unchanged at $4.7 billion in 2010. However, community foundation giving dipped 2.1 percent to $4.1 billion in 2010, the first consecutive-year decline on record.

Be that as it may, what I consistently tell my nonprofit partners is that funders, without fail, give to those programs and projects that help them to meet their own visions and missions. Thus the key is for nonprofits to seek out those funders with whom their own visions and missions align.

Too often I see nonprofits — especially small, grassroots community-based nonprofits, the groups I most like working with — chasing funding. Tweaking the missions (or in some cases, abandoning them altogether) to chase after this grant, or this funding opportunity, or this generous funder. In most cases, they fail to get the money they need, but in those rare instances when they are able to secure funding for a program or project that doesn’t fit into their original mission, the result is failure. And for a number of reasons.
   

First, your mission is your mission for a reason. Mission represents the INTENTIONALITY of organization founders, supporters, partners and staff. It explains why your organization even exists. It is your “North Star.” “We will do (what) for (whom) so that….” If you say that you intend to decrease community hunger, and to do this you plan to do X, Y, and Z for a particular constituency — while it may be possible to utilize a funded program that focuses on doing ABC to get there, if ABC is not what you’re set up to do, you’ll spend the next year (or however long the funding lasts), retooling large parts of your organization, program and staff in ways that don’t empower your XYX mission. This is an expenditure of resources most small nonprofits don’t have available to squander.

Additionally, the funder who has entrusted you with the resources to do ABC will likely catch on before very long that your expertise in that area may not have been all that you wrote about in your fabulously written grant proposal. Once they catch on to that, they will be watching with a closer eye to make sure you are capable of and consistently meeting the objectives set out in the funding contract. Ideally, you will be able to pull it off because if you don’t, funders have a way of talking to each other across miles, and other funders may well hear reports of your inability to perform that which you promise to perform. Never a good look.

Finally, once that funding is expended, and you’ve spent your resources to work on a project or program that was not expressly in line with your vision and mission, your community partners are left wondering just who you are — really. As community servants, community partnerships and the constituency you profess to serve are your foundation. Loss of support from them can result in confusion, isolation and a sometimes insurmountable struggle to regain your footing.

There is a better, more empowering way to work. Know your MISSION and strengthen it, if necessary. Be very clear about what you are doing and why. Again, “We will do (what?) for (whom), so that….” Base your mission on real needs and issues, and realistic possible outcomes. Do your research, including actively involving your partners and constituents, and be able to substantiate the need for your existence. Be about filling actual needs or addressing salient, urgent issues. Fill the gaps. Make sure that your board, your partners and your constituency are clear about your mission and are bought into it. If the mission is realistic and important, they will be.

Once your mission is crystal clear, you will be able to begin effectively planning creative ways to support its achievement. With all the best intentions….

NEXT UP: The Importance of Strategic Planning in Funding Organizational Mission.

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UMOJA MONEY AND GAWAKAZI: BEYOND BUY BLACK

“Return to the way, the way of reciprocity. How easy, how just the way. Yet how easily, how utterly you have forgotten it.” – Ayi Kwei Armah

Bartering and trading is the oldest form of commerce and exchange known to man, and is in fact the basis of any economic system. Community currency is one means of designing an internal, community controlled system of exchange. Community currencies, or local currencies, are not a new concept, but the utilization of them is experiencing a major resurgence throughout the world. Such internal currency systems provide a tool for addressing issues such as unemployment, community breakdown and economic disenfranchisement. Several systems have been established around the country that are providing practical success for the communities involved. The key element to success is the ability to link unused or underused human resources to otherwise unmet needs. For the African American community, in this time of increasing economic instability, our survival and continuance may depend on our being able to develop means and methods to utilize such a system within our local communities.

UMOJA MONEY AND GAWAKAZI: BEYOND BUY BLACK is an overview of how a system of community currency might work for us, and suggestions for getting started.

“It is for the spring to give. It is for springwater to flow. But if the spring would continue to give, and the springwater continue flowing, the desert is no direction. Receiving, giving, giving, receiving, all that lives is twin. Whatever cannot give, whatever is ignorant of receiving, knowing only taking, that thing is past its own mere death. There is no beauty but in relationships. Nothing cut off by itself is beautiful. All beauty is in the creative purpose of our relationships.” – Ayi Kwei Armah.

Now available in the Books for Conscious Evolution, on right sidebar, or at Amazon.com.

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Calling the Elders Guide and Toolkit – Available NOW!!!

WHEN I AM OLD

When I am old
and my tired, aching body
begins to fold in upon itself,
and my spirit holds the valued keys
to every lesson learned;

Then will I sit down
among generations I have made
and weave satiny-smooth tales
made of lived and unlived dreams
and course realities.

Then will I sit down
among hearts that need my touch
and boast of conquered realms
and weep for necessary pains
that I have wrought.

When I am old
and my once-strong womb/man-fullness
has withered, worn and left me
(while yet my spirit holds its fullness
and the melody to its song):

Only then will I sit and rest
for the meaning for my being
will have blossomed to its peak
and my soul will seek its refuge
on higher, brighter planes.

And with my peace in my pocket,
made of light and morning dew,

I will sing sweet songs of joy and freedom
On my way home.

© Maaskelah K. Thomas 1998

As individuals pass through youth and into adulthood, there is also a stage past adulthood where the cumulative learning of a lifetime is embodied. We call this Elderhood, and although our current systems in the United States have increasingly marginalized those in this group, traditional African societies throughout the continent understood the invaluable resources this life stage represents. In traditional African societies, transitions from one life stage to the next, from birth through elderhood, were marked with specific and predetermined rites of passage.

African Americans are generations removed from these traditions. The increased urbanization of African Americans from Reconstruction through present times fractured this intentional practice of acknowledging and marking. However, the African American community, up through the era of Reconstruction, maintained cognition of the purposefulness of acknowledging and marking these transitions. Racism, social stigmatization, social and economic disenfranchisement, community disorganization and other societal challenges have resulted in an overabundance of negative psychosocial and health outcomes for African Americans. In spite of that or perhaps as a consequence, Africans in the Diaspora – including us in the United States – continue our attempts to hold onto some parts of our cultural legacy, in spite of the mass adoption of alien social and cultural norms.

Calling the Elders – Reclaiming and Transforming Our Communities through Elder Wisdom: A Guide and Toolkit for Developing Local Councils of Elders is a simple guidebook, designed for those interested in our continuance. In it you will find one model for community Councils of Elders, along with practical steps and processes for ways to engage our entire community in reconnecting the links that have historically been our strength. The guide contains a brief overview of the historical importance of such Councils, as well as practical steps and tools to plan and develop such a foundational structure in communities throughout the United States and the Diaspora. My desire and ultimate goal is that communities will then be able to utilize these institutions to reconnect our communities – local, nationally and internationally – based on our common ground, as exemplified through the wisdom of our Elders.

Now available at http://on.fb.me/nmI7eH or http://amzn.to/gkOPG7 (or click on the link under “Bookstore” at right sidebar).

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Organizational Visioning Within a Cultural Context

Visioning for service to individuals and communities is an absolute first step toward the provision of meaningful services and responses to needs. In many, if not most cases, African American human service organizations begin as a result of identified or perceived needs of a local community. An overarching vision statement will include within it acknowledgement of current realities and communally agreed-upon values to imagine a future that truly benefits those to be served. In order to achieve this, it is paramount that the appropriate stakeholders be involved in the development of organizational vision and mission. Unfortunately, many organization founders and leaders approach this most foundational of activities from a much more narrow perspective, even in some cases seeing the organization as an achievement of their own personal goals and objectives. The ultimate, inevitable outcome of this is lack of ongoing and sustaining support, both internal (community) and externally (potential funders and/or supporters).

Human service providers seeking to assist African Americans may be better equipped to provide meaningful service if they have some sense of, some grounding in, the collective sense of history and the social reality shared by African Americans. Historically based and socially constructed meanings and definitions are important both for understanding many of the social and economic challenges of African Americans and for developing meaningful responses to those challenges. These ever emergent, dynamic meanings and definitions guide and articulate the ideas that substantiate the actions and responses of African Americans to everyday reality and experiences. It is not enough for organizational leaders to just assume they know what the “problems” are and then go about the business of designing “solutions.” How providers in organizations serving an African American clientele go about explicating and transforming meaning for their constituents and the larger community has implications for the types and quality of services delivered. These are the premises and principles that ground the ways such organizations are structured for optimal functioning.

An “Afrocentric” paradigm or approach to human service delivery for African Americans better articulates the value orientation of the constituency being served, as opposed to “generic” practice philosophies and approaches, which carry with them a value orientation that often ignores or fails to fully utilize cultural meaning systems to enhance service development and delivery. What service providers understand and believe about those they serve and the environment in which they live and work (premises) and how they conceptualize what will be most useful for client success (principles) has implications for both practice and service delivery. The importance of appropriate methodologies that take into account local contexts and needs should not be ignored. A human service organization’s capacity is directly tied to how well it is situated to work toward progressive social outcomes for those disadvantaged groups it is established to serve. This is made possible by progressive development philosophies that take into consideration culture, context, and connectedness. A more expansive and integrated development approach must include a  multilevel analytical framework that incorporates the strengths of the African American community and collaborative partnerships to achieve deeper level changes. Such approaches give valuable credence to values and meaning systems important to African Americans, resulting in more empowering practice.

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Organization Foundations: Vision and Mission

Organizational purposes, or vision statements, define an overall idea of how the community will be changed/better because an organization exists and based on a timeline in the distant but foreseeable future. That future could be five years, ten years, or twenty years out. It is important, though, that there is a predetermined point at which you would expect to see noticeable impact, and what that impact will be should be succinctly described in your purpose statement. The purpose statement should be inspiring, and should energize both your planning team or board of directors, and ultimately the community you will be serving. Your purpose or vision statement is not your mission statement. We’ll talk more about that later. However, a good purpose or vision statement will assist you in formulating the organization’s mission, as they are complementary in nature.

An organization’s mission statement clearly outlines the prime purposes of the work of the organization, including clearly identified markers and measures of success. The mission statement is both a declaration to those internal to the organization, as well as those without, to keep the organization on point as to what it hopes to achieve by any and all activities in which it engages.

The vision statement is equally important, but is more overarching, defining and declaring the operational values, guiding assumptions and beliefs that give impetus to the organization’s very existence. For internal stakeholders (board members, employees, volunteers, etc.), it provides inspiration and motivation, as well as expressing expectations for how each will behave and perform to exemplify the organization’s highest standards. For those external to the organization, it provides a rationale for partnership and collaboration, based on beliefs and values they also share.

In the next post, I will provide some simple exercises for you and your planning team to perform the work of developing a vision and mission statement.

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Nonprofit vs Business Venture: A Clear Distinction

I often get requests from individuals wanting assistance to start a nonprofit. Usually the requests come from individuals who genuinely feel they have a service to offer to others and need a vehicle for providing that service. Nevertheless, even those with a genuine desire to help are also thinking that starting a nonprofit will immediately position them to apply for and acquire grant funds to do the work, and more importantly, to pay THEM for doing the work. In a few cases, individuals really have entrepreneurial ideas, and want to find a way to fund them. So, I feel a need to clarify the distinction between a nonprofit and an entrepreneurial venture.

Many people misunderstand about nonprofits. Oftentimes, especially in difficult economic times, individuals think that starting a nonprofit is a way to garner additional personal income. The primary focus of nonprofits is to bridge the gap between unmet social/public needs. Nonprofit doesn’t mean that individuals who direct them or provide services through them can’t benefit (e.g. earn wages or a salary from the work they do). However, the IRS designation of a nonprofit is only given to organizations who are established for CHARITABLE PURPOSES or “exempt” purposes. The definition that the IRS uses for exempt purposes can be found here: http://www.irs.gov/charities/charitable/article/0,,id=96099,00.html.

In addition, no individual “owns” a nonprofit, as they cannot be operated for private interests, or to benefit those running the organization. Thus, nonprofits MUST have a governing boards of directors, who are primarily responsibility and LIABLE for all of the work of the organization. The buck stops with them. Generally, particularly in small, grassroots organizations, the board is unpaid, but have the responsibility to hire someone to direct the work of the organization. That paid staff works exclusively at the pleasure of the board, who also has responsibility for replacing them, if they are not able to effectively run the organization.

On the other hand, if you’re looking to start a business that will garner you personal income, that’s an entirely different playground, with totally different rules. In that case, your first steps will need to be conducting a feasibility study for your business, and then developing a well-researched business plan. With that in hand, if you don’t have the capital to finance it yourself, you have a tool for seeking willing investors. There are few, if any, grants (free money) available for for-profit ventures.

That being said, nonprofits CAN be entrepreneurial. There is this idea and concept called social entrepreneurship whereby entrepreneurial ideas and practices are utilized in the service of social change. But, we’ll talk more about that later….

Hope this was helpful! If you have questions, please feel free to leave them in the comments section. I’ll answer any and all that I can.

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Grant Writer vs. Fund Development Coach

Grant Writer vs. Fund Development Coach:
Leveraging Scarce Resources to Increase Organizational Sustainability

In these current economic times, many if not most nonprofit organizations and nongovernmental organizations, throughout the U.S and abroad, struggle to maintain operations and services at pre-recession levels. In some cases, funding has all but dried up for some services and activities. Many of the major foundations, who have historically provided funds for new and novel community projects as well as support for traditional and tried and true organizational work, are finding their own coffers becoming increasingly limited in a post-Bernie Maddoff world. In a word or three, times are tight.

Add to the lean times, the fact that some organizations have had to downsize staff and/or staff hours, while at the same time seeing demand for services increasing. Historically, nonprofits have depended overwhelmingly on the grants funding from a variety of sources, including private donors, foundations and the various levels of government. However, accessing such resources always requires the work of a skilled grant writer or grant writing team. Ironically, when staff cuts happen, that person is often one of the first to go, as opposed to those providing direct services to the organizations clients and consumers.

But, you still need someone to help with finding and procuring funds. Some organizations outsource the work, hiring independent contractors to help search and apply for appropriate funding. Generally, independent grant writers work for a fee – either hourly and a percentage negotiated per job based on the size and complexity of the grant. Payment is always required in full, generally at the time the proposal is completed and submitted. No reputable grant writer will work on contingency – paid only if the proposal is ultimately funded. That’s just not good business sense.

This is a viable option for some organizations, depending on how much of the work of the organization is generally dependent upon grant funding. However, if the organization is surviving primarily from grants – never a good idea, but often the case – it can become very expensive to contract with someone to write several grants in a year’s time. On top of that, it does little to build the overall capacity of the organization — which is essential for the long-term sustainability of the organization. Additionally, in the never-ending search for funding, organizations run the risk of losing focus on their primary vision and mission as they adapt to what is increasingly becoming a funding marketplace, complete with its own economics. Organizations with human empowerment, social justice and social change agendas often find themselves challenged to compromise core organization values in order to continue to fund empowerment and social change activities. But, finding funders with similar core values, as well as the vision and passion to put their money where it can work is not the first job.

The creation of a comprehensive fund development plan is crucial to every organization. Generally, an organization will include some fund development strategies within its periodic strategic plan. However, a fund development plan is a more comprehensive plan that includes clear and quantifiable financial targets, identification of some potential and promising funding sources, clear-cut strategies for how those sources will be approached and accessed, and clearly defined responsibilities for members of the organization’s fund development team (which generally includes board members, executive and other staff and volunteers).

Organizational assessment is a critical part of fund development planning. In particular, organizational leaders need to determine the readiness of the organization for targeted fundraising

Another option holding considerable promise for both resource acquisition and organizational capacity building and sustainability is to contract with a fund development coach. Fund development coaches are usually successful grant writers, but more importantly, have the necessary skills to facilitate more comprehensive planning related to organizational funding needs. A fund development coach generally has two primary responsibilities: 1) facilitating organization stakeholders in the creation of a comprehensive fund development plan; and 2) building, training, coordinating and critiquing the work of an internal organization fund development team.

With a comprehensive plan, the fund development coach can then begin developing the team to work the plan. Developing the team can include providing group workshops or one-on-one training on all aspects of fundraising, from grant searching to initiating and nurturing relationships with potential donors. In addition, coaching can include oversight of and coordinating the team process of developing proposals (e.g. research, narrative development, evaluation design, and budget development),as well as review and critique of proposal components.

While fund development coaches work as independent contractors, with pay negotiated by the hour or per project, the benefit is that the goal is for organization members to gain valuable skills that remain with the organization even after the coach is no longer working directly with the organization. Utilizing a fund development coach can build the organization’s internal capacity, add value to and show appreciation for staff and volunteers, and more broadly distribute responsibility for the organization’s overall success. Ultimately this has the effect of improving the prospects for the organization’s long-term sustainability.

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